Own the Future of Business Coaching in Your Territory
A rare opportunity to become the Master Licensee for ActionCOACH in Your Territory—the world’s #1 business coaching franchise—by building and scaling a national coaching network with proven systems, recurring revenue, and long-term enterprise value.
Register below to learn more, or scroll to explore what it truly takes to lead ActionCOACH in your market—and what’s in it for you.
Unlock the ML Opportunity in Your Territory
A Rare Leadership Opportunity to Build a Scalable National Business
In this introduction, ActionCOACH Founder and CEO Brad Sugars explains what a Master Licensee actually is—and what it is not. You’ll learn why ActionCOACH is opening select territories now, how the Master License model works at a high level, and why this opportunity is designed for experienced business leaders who want to build something meaningful, scalable, and enduring—rather than another job or single-location business.
How Master Licensees Build Recurring Revenue and Long-Term Asset Value
This video breaks down the economics behind the Master License model. You’ll see how revenue is generated through franchise fees, royalties, and support programs—and why this structure creates predictable, compounding income over time. Brad explains the shift from “earning by doing” to earning by building, and why successful Master Licensees think in terms of systems, infrastructure, and enterprise value—not short-term wins.
An Honest Look at Fit: Leadership, Scale, and Execution
Not everyone is suited for the Master License role—and that’s intentional. In this video, Brad clearly outlines the leadership profile that succeeds and the common reasons others do not. You’ll learn why this is not a lifestyle business or a part-time coaching role, but a true leadership position for operators, investors, and entrepreneurs who are comfortable building teams, following proven systems, and thinking long term.
What Happens Next—and How to Move Forward with Confidence
In the final video, you’ll be guided through the next steps in the process. From registering for a private webinar to scheduling a direct conversation with the ActionCOACH team, this walkthrough clarifies what to expect, how territories are evaluated, and how both sides determine whether this opportunity is the right strategic fit—before any commitments are made.