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Becoming an ActionCOACH Franchise Partner is just the beginning. What comes next is a step-by-step, fully supported system to help you launch, grow, and scale a highly profitable coaching business — even if you’ve never coached before.

This page breaks down exactly how you’ll deliver results for your clients using the ActionCOACH Business Operating System (ABoS), how we support your success with tools, marketing, training, and lead generation, and why ActionCOACH is the world's #1 business coaching franchise for a reason.

You’ll also discover the unique benefits of owning a business that’s designed around flexibility, legacy, and impact — with a globally recognized brand behind you every step of the way.

You’re not just buying a franchise — you’re becoming a partner, you’re gaining access to a system that allows you to help businesses thrive, while giving you the income, freedom, and lifestyle you want. Whether your goal is to build a six- or seven-figure income, work part-time, or create a legacy coaching firm with a team, the ActionCOACH model gives you the path to both income and wealth.

How Your Coaching Business Works as a Franchise Partner

Your ActionCOACH Franchise gives you everything you need to start strong, deliver powerful client results, and grow your recurring revenue — fast.

From day one, you're backed by:

  • A globally recognized brand and business model with 30+ years of success

  • Training and certification from world-class partners and coaches

  • Plug and play marketing systems and proven sales playbooks

  • A dedicated support team to help you build and grow

  • Access to our global peer network and local marketing engine

  • Technology platforms to run and automate your business operations

 

 

What’s Included When You Join:

  • A turnkey business model — From sales scripts to coaching content, you'll get everything you need to deliver value and scale

  • Sales training that works — Proven enrollment strategies, discovery call templates, and conversion psychology rooted in helping — not selling

  • Coaching delivery playbooks — Fully mapped-out tools to coach clients for months or years, including assessments, KPI dashboards, 90-day plans, and onboarding systems

  • Plug and play marketing campaigns & digital assets — Proven funnel designs, ad copy, lead magnets, landing pages, and video scripts

  • Step by step lead generation systems — Local event templates, online webinar kits, and referral systems make it easy to get new clients fast

  • Peer support and mentoring — You'll never feel like you're doing it alone. Other franchise partners and top coaches are there to support your launch and growth

“I didn’t have a coaching background — but within 3 months, I had paying clients and a growing pipeline. ActionCOACH gave me the system.” — New Franchise Partner

This isn’t guesswork. It’s plug, play, and profit.

You’ll also receive access to our proprietary franchise partner portal, which includes:

  • Weekly content updates and historical power plays

  • Sales tracking numbers and training and CRM reports and tools

  • Client resource center, weekly reporting and a full LMS

  • Business reporting growth dashboards and quizzes

What You’ll Deliver: The 6 Steps to Business Mastery (ABoS)

You don’t need to create your own coaching program. ActionCOACH gives you a world-class methodology — the 6 Steps to a Commercial, Profitable Enterprise That Works Without the Owner — with built-in ROI, which makes it incredibly easy to sell and deliver.

As a franchise partner, you’ll be trained to coach business owners using this framework. Your role is to guide, support, and lead them through transformation — and our materials make that clear, step-by-step. Plug and Play for you …

Why This Sells:

  • Business owners want outcomes. ABoS delivers profit, time, team, and freedom.

  • You’ll be able to show prospects case studies, testimonials, and ROI calculators during sales calls

  • Each step of the system builds trust and retention — meaning you keep clients longer and generate consistent recurring revenue

  • It works in every industry — from trades to tech, from solo operators to multi-location businesses

Jennifer Sheffel

 

6 Steps to Massive Results

 

The Six Steps:

1. Mastery — Bring your clients from chaos to control (time, money, delivery, clarity)
 You’ll help them regain control of their day, eliminate firefighting, and make better decisions based on numbers

2. Marketing — Install proven systems to generate leads, conversions, and repeat business
Show them how to measure, optimize, and multiply their marketing ROI with our “5 Ways” formula and Ladder of Loyalty

3. Systems — Build predictable operations that free up time and increase value
Help your clients document, delegate, and systematize everything from sales to service delivery

4. Team — Develop leadership and culture that scales the company without the owner
Coaching them to build an empowered, accountable team through hiring systems, leadership training, and culture design

5. Scale — Use the 5 Disciplines of Scale to expand beyond their current limits
This is where many clients increase revenue dramatically by replicating what works in other locations or verticals

6. Freedom — Help clients exit, sell, or step away from day-to-day operations
Guide them to create an asset they can sell, keep, or step back from — giving them true business and lifestyle freedom

By following these six steps, you’ll be able to demonstrate results, charge premium fees, and confidently scale your own coaching enterprise.

Why Choose ActionCOACH? What Sets Us Apart

From the first day you join, you’re part of the world’s most experienced and supportive coaching community.

Our Track Record:

  • 30+ years in business coaching

  • Operating in 83+ countries

  • 1,100+ franchise partners and growing

  • Over 28,000 businesses coached weekly

  • Millions of hours of coaching delivered globally

Award-Winning Training:

  • 10-day initial onboarding training led by ActionCOACH Master Trainers

  • Personalized business launch plan with expert support

  • Certification in ABoS, sales, marketing, and time management systems

  • Lifetime access to updated tools and training modules as the program evolves

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310-3

Done-for-You Resources:

  • 3,500+ ABoS proprietary business strategies across marketing, operations, sales, and leadership

  • Digital and physical client workbooks and strategy cards

  • Automated templates for social media, email sequences, and client reactivation

  • Access to exclusive branded content libraries and industry-specific case studies

Flexibility and Growth:

  • Start part-time or full-time depending on your goals

  • Operate independently or build a coaching firm under your brand

  • Grow with advanced programs: executive coaching, corporate training, group facilitation, or online courses

  • Choose from multiple revenue streams: private coaching, workshops, licensing, and performance-based engagements

“I was burned out in my executive career. ActionCOACH gave me a chance to build something meaningful that fits my lifestyle and helps others succeed.” — Franchise Owner

The CARE Advantage — Why Franchise Partners Succeed Faster

We don’t just give you a license. We give you CARE:

 

C = Community

  • Weekly mastermind calls with other franchisees
  • Annual Global Conference + local in-person events
  • In-app messaging and collaboration with regional teams

A = Accountability

  • 1-on-1 support from a Franchise Performance Coach

  • Business launch tracking, client acquisition goals, and revenue benchmarks

  • Performance metrics and weekly reviews to keep you moving

 

 

R = Results

  • Proprietary success dashboards to measure your business KPIs

  • Coaching ROI calculators to show client impact

  • Quarterly business planning sessions to adjust and grow

E = Education

  • Constant access to playbooks, videos, articles, and workshops

  • Exclusive guest trainings with business experts from around the world

  • Support in expanding into new verticals and premium services

“It’s like getting an MBA in business, marketing, sales, and leadership — but with cash flow from day one.” — Franchise Partner

Watch These to See the Model in Action

Check out the first 11 videos from our YouTube playlist to understand exactly what makes ActionCOACH different — and how you’ll succeed as a franchise partner.

1. Becoming A Franchisee

 

 

2. The 28 Most Asked Questions about Joining ActionCOACH

 

4. How Does an ActionCOACH Business Coaching Franchise Make Money

 

2. The 28 Most Asked Questions about Joining ActionCOACH

 

5. The Difference Between Business Coaching and Consulting, the Methods of Growth for Franchisees

 

6. Lead Generation Strategies We Teach Our Business Coaches to Get Clients

 

 

7. ActionCOACH Marketing Toolbox

 

 

8. 13-Step Onboarding Process for Getting Clients

 

9. ActionCOACH System for Long-Term Client Retention

 

 

10. Toolbox Demonstration of the ActionCOACH Coaching Systems and Program Offerings

 

11. ActionCOACH Technology Systems and Platforms Used to Grow an ActionCOACH Franchise

 

Group 1114

Ready to Build Your Own Coaching Business?

Whether you’ve coached before or are brand new to it, if you:

  • Love helping others succeed
  • Want a flexible, profitable business
  • Want to grow wealth through recurring revenue
  • Want to build a legacy and community in your region
  • Are ready to lead with purpose and help local businesses thrive

…then an ActionCOACH Franchise might be the best move you’ve ever made.

Book Your Discovery Call

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